Pacific Union Advantage


Sell your home with Pacific Union

Reaching more buyers, in more places, than any other firm.

What you want is clear: to sell your home as quickly as possible for the best price possible.

Pacific Union is uniquely positioned to make that happen.

A network of market leading real estate professionals prepared to deliver buyers

Broker-to-broker marketing plays an important role in selling your property.

When you list with Pacific Union, your property becomes plugged into a network of 500 of the most productive real estate professionals in the market – pros who know and work with thousands of local buyers.

In fact, Pacific Union real estate professionals have a higher average sales volume than agents at any company in the six county Bay Area market.  With over 25 offices throughout the greater Bay Area, Pacific Union is positioned to bring more exposures to the local market than any other brand.

Reaching buyers around the globe

Pacific Union has an exclusive Northern California relationship with Christie’s International Real Estate, the property division of the legendary Christie’s auction house.

The luxury real estate relationship with Christies International Real Estate means we are able to market your property to high net worth buyers in over 40 countries through a network of more than 36,000 real estate professionals.

Our approach to marketing is aggressive and proactive. Properties we list are showcased in Christie’s International Real Estate magazine, in custom-designed property brochures distributed worldwide, on the Christie’s International Real Estate web site, and in other highly regarded international media.

According to the National Association of Realtors, foreign buyers accounted for over $40 billion in U.S. property sales last year. Marketing your property internationally is imperative.

We are prepared to meet that challenge.

The luxury leader

The numbers say it all: Pacific Union real estate professionals had the highest average sales price in the six county Bay Area market last year. Higher than Sotheby’s. Higher than Coldwell Banker. Above and beyond any other brand.

But our definition of luxury is not exclusive. We measure it by the quality of our people and services at any price point, for any client.

From pricing to marketing, from staging to negotiating, Pacific Union real estate professionals have more experience selling more luxury real estate than anyone else.

More experience and market leadership mean extraordinary results for you.

Our position as the luxury leader – and your property, should you list with Pacific Union – is enhanced by our exclusive relationship with Christie’s International Real Estate.

Only companies that meet strict standards of service excellence and demonstrate a proven record of success in handling distinctive properties can work with Christie’s. Only Northern California properties listed with Pacific Union can benefit from the international reach and marketing power the Christie’s brand bestows.